1. AI search research: Experiment with AI prompts to see how brands appear in AI-generated summaries and find ways to improve their visibility. 2. Keyword & intent analysis: Look beyond basic search volume to understand how people ask questions naturally when talking to AI assistants. 3. On-page SEO support: Assist with basic website audits, updating meta tags, headers, and checking internal links. 4. Content authority: Help optimize blog posts and articles to ensure they meet high standards of trust, expertise, and authority. 5. Local SEO: Help manage local listings and Google Business Profiles to ensure visibility in "near me" searches. 6. Tracking results: Assist the team in gathering data for monthly reports to track improvements in search rankings and AI mentions.