1. Oversee and streamline the lead allocation process by ensuring leads generated through campaigns, walk-ins, and other channels are promptly assigned to the respective sales and pre-sales teams for effective follow-up. 2. Manage the complete lead lifecycle within MIS systems, including lead registration, site visit coordination, follow-ups, and conversion tracking, while maintaining data accuracy and reducing lead leakage. 3. Support performance monitoring through MIS analysis by identifying issues such as pending follow-ups, delayed responses, and operational gaps, while suggesting process improvements based on insights. 4. Maintain an organized and up-to-date lead database and generate regular MIS reports and dashboards to improve conversion tracking and strengthen sales pipeline management. 5. Coordinate with marketing, sales, pre-sales, and operations teams to ensure seamless communication, efficient workflow management, and consistency in reporting and data handling. 6. Track real-time lead activities through MIS dashboards and take corrective actions to address missed walk-ins, delayed responses, and process inefficiencies, contributing to improved operational performance and customer experience.