1. Create high-quality AI-generated visual and video content using Higgsfield AI. 2. Experiment with prompts, styles, transitions, camera movements, and creative concepts for engaging content creation. 3. Collaborate with the social media and creative teams to execute campaign ideas effectively. 4. Monitor the latest AI content trends, formats, and viral social media styles. 5. Optimize content outputs for Instagram Reels, YouTube Shorts, advertisements, and social-first platforms. 6. Maintain consistency in brand tone, storytelling, and visual aesthetics across all content. 7. Test and explore new workflows and creative possibilities using AI-powered tools. 8. Develop short-form content aligned with current internet culture and digital trends.