1. Design high-converting creatives for paid media campaigns across Google Ads, Meta Ads, YouTube, display ads, and social media platforms. 2. Create performance-focused static creatives, banners, thumbnails, carousel ads, landing page graphics, and promotional visuals optimized for lead generation and conversions. 3. Edit short-form marketing videos, reels, motion creatives, and ad videos for paid advertising campaigns across multiple digital platforms. 4. Collaborate with the performance marketing team to develop and test creative concepts that improve CTR, engagement, and campaign performance. 5. Adapt and optimize creatives in multiple dimensions and formats for various ad placements, devices, and campaign objectives.